Blog
Online Casino Verification Why, When, and How
When you create an account at any US casino site, you’ll need to submit some documents. Fraud is a scenario in which someone pretends to be someone else or uses stolen data to create an account. In the United States, you need to be 21 or older to create an account at an online casino. […]
Leia MaisWhat Is Affiliate Attribution? Models, Examples & How It Affects Your Earnings
Programs that layer those business metrics onto their attribution data can optimize for profitable growth, not just volume. Our report shows only 20% of brands track customer acquisition cost (CAC) by partner, and only 18% track average order value (AOV) by partner. A partner who doesn’t understand how they’re credited is a partner who can’t […]
Leia MaisAffiliate Attribution Models Explained Advice for Affiliate Program Managers
Tracking records the actions (clicks, conversions), while attribution decides which source gets credit for the action. Attribution is the process of identifying which click, affiliate or traffic source should get credit for a conversion. As your traffic mix or funnel changes, experiment, test first-click vs. time-decay models and compare ROI. Use affiliate trackers (like Voluum, […]
Leia Mais